Comments on: Valentine's day semi-fluff http://blog.wordtothewise.com/2008/02/valentines-day-semi-fluff/ Email, Delivery, Spam and more Wed, 08 Feb 2012 05:06:27 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Mike Hillyer http://blog.wordtothewise.com/2008/02/valentines-day-semi-fluff/comment-page-1/#comment-685 Mike Hillyer Fri, 15 Feb 2008 15:25:05 +0000 http://blog.wordtothewise.com/index.php/2008/02/14/valentines-day-semi-fluff/#comment-685 Because someone out there is better at it than you are. ;) Because someone out there is better at it than you are. ;)

]]> By: J.D. http://blog.wordtothewise.com/2008/02/valentines-day-semi-fluff/comment-page-1/#comment-683 J.D. Thu, 14 Feb 2008 23:30:16 +0000 http://blog.wordtothewise.com/index.php/2008/02/14/valentines-day-semi-fluff/#comment-683 What you see in your inbox is a small percentage of the spam addressed to you, yet spammers put even more effort into reaching the inbox than you do. The email marketing industry needs to stop thinking of it as a battle against ISP anti-spam filters, and instead think of it as a battle against the spammers. Make sure your mail doesn't look anything like spam -- not just in the text and formatting, but in <i>all</i> of your mailing practices. There's some good advice about how to do so on this very blog, and on the other sites linked from here. What you see in your inbox is a small percentage of the spam addressed to you, yet spammers put even more effort into reaching the inbox than you do.

The email marketing industry needs to stop thinking of it as a battle against ISP anti-spam filters, and instead think of it as a battle against the spammers. Make sure your mail doesn’t look anything like spam — not just in the text and formatting, but in all of your mailing practices.

There’s some good advice about how to do so on this very blog, and on the other sites linked from here.

]]> By: lux http://blog.wordtothewise.com/2008/02/valentines-day-semi-fluff/comment-page-1/#comment-684 lux Thu, 14 Feb 2008 22:26:46 +0000 http://blog.wordtothewise.com/index.php/2008/02/14/valentines-day-semi-fluff/#comment-684 Because life isn't fair. :) Because life isn’t fair. :)

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