Comments on: Unsubscribe policies http://blog.wordtothewise.com/2008/06/unsubscribe-policies/ Email, Delivery, Spam and more Fri, 12 Mar 2010 01:44:43 +0000 http://wordpress.org/?v=2.9 hourly 1 By: How not to handle unsubscribes at Word to the Wise http://blog.wordtothewise.com/2008/06/unsubscribe-policies/comment-page-1/#comment-980 How not to handle unsubscribes at Word to the Wise Tue, 24 Jun 2008 19:01:41 +0000 http://blog.wordtothewise.com/?p=188#comment-980 [...] the heels of my unsubscribe experience last week where an ESP overreacted and unsubscribed addresses that did not belong to me, I [...] [...] the heels of my unsubscribe experience last week where an ESP overreacted and unsubscribed addresses that did not belong to me, I [...]

]]> By: DJ Waldow http://blog.wordtothewise.com/2008/06/unsubscribe-policies/comment-page-1/#comment-981 DJ Waldow Tue, 24 Jun 2008 14:26:53 +0000 http://blog.wordtothewise.com/?p=188#comment-981 Laura - My concern would be why does it take more than say...3 seconds...to unsubscribe a specific email address? All (yes, ALL) ESPs should have an automated process in place. In other words, a subscriber clicks "unsubscribe" in the email and...voila!...they are made inactive. I understand if the request was in the form of a reply. That often requires a more manual process. Am I missing something? dj at bronto Laura -

My concern would be why does it take more than say…3 seconds…to unsubscribe a specific email address? All (yes, ALL) ESPs should have an automated process in place. In other words, a subscriber clicks “unsubscribe” in the email and…voila!…they are made inactive. I understand if the request was in the form of a reply. That often requires a more manual process.

Am I missing something?

dj at bronto

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