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	<title>Word to the Wise</title>
	<link>http://blog.wordtothewise.com</link>
	<description>Email, Delivery, Spam and more</description>
	<lastBuildDate>Tue, 07 Feb 2012 23:24:18 +0000</lastBuildDate>
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		<title>Spamhaus rising?</title>
		<description><![CDATA[Ken has a good article talking about how many ESPs have tightened their standards recently and are really hounding their customers to stop sending mail recipients don&#8217;t want and don&#8217;t like. Ken credits much of this change to Spamhaus and their new tools. Is their increased vigilance pissing you off? If so, your anger is [...]]]></description>
		<link>http://blog.wordtothewise.com/2012/02/spamhaus-rising/</link>
			</item>
	<item>
		<title>MAAWG travel alert</title>
		<description><![CDATA[For those of you coming to the Bay Area for MAAWG and considering flying into Oakland, be aware the Bay Bridge will be closed in the Oakand -&#62; San Francisco direction for all of President&#8217;s day weekend. BART is unaffected, but if you&#8217;re planning on driving from Oakland into the city, you&#8217;ll have to do [...]]]></description>
		<link>http://blog.wordtothewise.com/2012/02/maawg-travel-alert/</link>
			</item>
	<item>
		<title>What blogs are you reading besides mine?</title>
		<description><![CDATA[It&#8217;s been a week. A very, very long week. Which means that at 4 on a Friday I&#8217;m grasping at straws for something interesting to write about. So I do what I do when I&#8217;m out of ideas, I look through the email related blogs I&#8217;m subscribed to. A bunch of them are still active, [...]]]></description>
		<link>http://blog.wordtothewise.com/2012/02/what-blogs-are-you-reading-besides-mine/</link>
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		<title>Dear Email Address Occupant</title>
		<description><![CDATA[There&#8217;s a great post over on CircleID from John Levine and his experience with a marketer sending mail to a spam trap. Apparently, some time back in 2002 someone opted in an address that didn&#8217;t belong to them to a marketing database. It may have been a hard to read scribble that was misread when [...]]]></description>
		<link>http://blog.wordtothewise.com/2012/02/dear-email-address-occupant/</link>
			</item>
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		<title>What not to do</title>
		<description><![CDATA[There&#8217;s a London concert promoter that&#8217;s been spamming our old sales address for 5 or 6 years now. I&#8217;ve sent in complaints, I&#8217;ve tried to unsubscribe, and the mail still keeps coming. They managed to get through my filters, again, this morning. In a fit of frustration I tweeted about how frustrated I was that [...]]]></description>
		<link>http://blog.wordtothewise.com/2012/02/what-not-to-do/</link>
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		<title>DKIM deployment challenges</title>
		<description><![CDATA[Cloudmark has an interesting blog post pointing out some of the challenges of signing mail with DKIM in a large company with a diverse mail system.]]></description>
		<link>http://blog.wordtothewise.com/2012/01/dkim-deployment-challenges/</link>
			</item>
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		<title>DMARC: an authentication framework</title>
		<description><![CDATA[A new email industry group was announced this morning. DMARC is a group of industry participants, including large senders, large receivers and relevant intermediaries working on a framework to reduce the harm from phishing. DMARC is working on a standard to allow senders to publish sending policies and receivers to act on those policies. Currently, [...]]]></description>
		<link>http://blog.wordtothewise.com/2012/01/dmarc-an-authentication-framework/</link>
			</item>
	<item>
		<title>Costs and accounting for email</title>
		<description><![CDATA[The decision by Cheetahmail to stop allowing customers to use email append caused a very long discussion on some of the marketing lists.  One of the criticisms had to do with what a dumb &#8220;business decision&#8221; Cheetah was making. I disagree. Appending, and other non-permission based sending cause a lot of costs to trickle down [...]]]></description>
		<link>http://blog.wordtothewise.com/2012/01/are-there-costs-with-opt-out-mail/</link>
			</item>
	<item>
		<title>IP Address reputation primer</title>
		<description><![CDATA[There has been a lot of recent discussion and questions about reputation, content and delivery. I started to answer some of them, and then realized there weren&#8217;t any basic reference documents I could refer to when explaining the interaction. So I decided to write some. This first post is about IP address reputation with some [...]]]></description>
		<link>http://blog.wordtothewise.com/2012/01/ip-address-reputation-primer/</link>
			</item>
	<item>
		<title>What are you validating?</title>
		<description><![CDATA[Al throws in his own two cents on the question of real time address validation.]]></description>
		<link>http://blog.wordtothewise.com/2012/01/what-are-you-validating/</link>
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